That’s thanks to the new Digital Markets Act, which could come into effect in October. The European Union might actually force Apple to allow the practice of sideloading apps on iPhone soon. Stores that also, of course, support third-party payment systems. And the opening up of the App Store to third-party app marketplaces within that store. third-partyīe all that as it may, however, this still likely won’t squelch the enduring calls for Apple to allow the side-loading of apps. That includes in catagories like TV and music streaming, as well as reading and messaging.Īs further indication within the study that Apple doesn’t narrowly preference its own offerings? Or have a chokehold on what’s available to customers? “iPhone users,” the study continues, “often use multiple apps within a single category, especially apps for communicating, reading the news, watching videos, or navigating - underscoring how easily users can switch between apps and the breadth of opportunity for developers.” First-party vs. The study also finds that third-party apps are the most popular among iPhone users for major app types.This goes for social networking, dating, travel, and various food and drink apps. In some cases, for some app categories, third-party apps rather than apps produced by Apple are the only option for consumers.The study notes that, regarding third-party apps: Image source: Christian de Looper for BGR
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